Heifer’s mission cannot be accomplished alone as through collaboration, alliance and support of like-minded, well-respected corporations. Unlike a sponsorship or a donation, our mutually-beneficial marketing partnerships are designed to support business-building objectives and demonstrate corporate social responsibility, establishing a positive image for the corporate involved while Heifer gains increased awareness and funding.
Examples of partnership:
- Support/donate to specific project
- Matching fund (staff / donors)
- Donation box placement (e.g. retail outlets)
- Gather donations from customers – cause marketing–Charity sale : Donation of certain % of revenue/ certain dollars for each transaction–Donation of credit card bonus points